st, with slow emphasis and gravity, "I think it
simply _tre-mendous_!"

Van Dorn's eyes glistened, and Livingstone leaned forward as if to
speak. Perner could scarcely keep his seat.

"Wait, then," he said jubilantly, "wait till you hear the rest of it!
That's only the beginning. Listen to this!"

"'Sh!" cautioned Van Dorn, glancing at the tables near them, some of
whose occupants seemed attracted by the evident excitement of their
neighbors. Perner had drawn forth a second paper, and lowered his voice
almost to a whisper.

"This," he said, "is the second chapter and contains the climax. The one
I just read will appear in outside papers before our first issue is out.
This will appear in our own sample copies, and is what will clench and
make subscribers of every name that comes. Listen!

"CASH PAID FOR NAMES!

"POTS OF GOLD! POTS OF GOLD! NO WORK!

"Any boy or girl, man or woman, in any part of the world,
who shall become a subscriber to the 'Whole Family'--the
greatest, cheapest, and most beautiful weekly paper ever
published--may send, with his or her subscription price of
one dollar, a list of twenty names of those most likely to
be interested in this marvelous home paper, and receive

"TWENTY-FIVE CENTS IN CASH FOR EACH AND EVERY NAME

"added to our subscription list before December 1 of the
present year. By selecting the best names before they are
taken by others, and subscribing _now_, you are certain to
get your money back and a snug sum for Christmas besides!
Don't wait a moment! Select sure winners and send them to
us with the small subscription price of a dollar! You get
five for one in return, and the most glorious paper ever
printed besides!"

Perner paused and looked straight at Barrifield. The big blond dreamer
was regarding them in a dazed way.

"That means," he said at last, huskily, "another list of names with each
of our half-million or million subscriptions, and then--"

"And then," said Van Dorn, unable to hold in another second, "sample
copies and the same inducements to the new names for another month, and
the same to the names these send for still another month, and so on
until we have the whole English-reading world on our subscription list,
and there are no more names to send, except as people are born and grow
up. There are fifteen million English-speaking families in the United
States, not to mention Ca