orner "Office of the Managing Publisher,"
brought him fast enough. It was a daring thing to do in a way thus to
style himself managing publisher, when so many able men were concerned
in the work, but this fact did not disturb him. He was bound and
determined to begin, and this stationery--the mere engraving of it--was
as good a way as any of serving notice that he was in the saddle. The
news flew like wild fire about the building, for there were many in his
office, even his private stenographer, to carry the news. All the
editors and assistants wondered what it could mean, but they asked no
questions, except among themselves. No general announcement had been
made. On the same stationery he sent for Adolph Morgenbau, who had
exhibited marked skill at Summerfield's as his assistant, and who had
since become art editor of _The Sphere_, a magazine of rising
importance. He thought that Morgenbau might now be fitted to handle the
art work under him, and he was not mistaken. Morgenbau had developed
into a man of considerable force and intelligence, and was only too glad
to be connected with Eugene again. He also talked with various
advertising men, artists and writers as to just who were the most live
editorial men in the field at that time, and these he wrote to, asking
if they would come to see him. One by one they came, for the fact that
he had come to New York to take charge not only of the advertising but
the editorial ends of the United Magazines Corporation spread rapidly
over the city. All those interested in art, writing, editing and
advertising heard of it. Those who had known something of him in the
past could scarcely believe their ears. Where did he get the skill?
Eugene stated to Colfax that he deemed it advisable that a general
announcement be made to the staff that he was in charge. "I have been
looking about," he said, "and I think I know what I want to do."
The various editors, art directors, advertising men and book workers
were called to the main office and Colfax announced that he wished to
make a statement which affected all those present. "Mr. Witla here will
be in charge of all the publishing ends of this business from now on. I
am withdrawing from any say in the matter, for I am satisfied that I do
not know as much about it as he does. I want you all to look to him for
advice and counsel just as you have to me in the past. Mr. White will
continue in charge of the manufacturing and distributing end of
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