s almost a sketch
of the man himself. That is, the report is filled with human interest.
The quotations are interspersed with action and description. We are told
how the man acted when he said each individual thing. His appearance,
attitude, expression, and surroundings become as important as his words
and are brought into the report as vividly as possible. Such an
interview may become almost large enough to be used as a special feature
story for the Sunday edition, but when the human interest is limited to
a comparatively subordinate position the report still keeps its
character as an interview news story. Such a thing may be illustrated
from the daily press:

| "I would rather have four battleships |
|and need only two than to have two and |
|need four." |
| |
| Seated in the cool library of Colonel |
|A. K. McClure's summer home at |
|Wallingford, Rear Admiral Winfield Scott |
|Schley, retired, thus expressed himself |
|yesterday on the need of a larger and |
|greater navy. |

After all has been said about interviewing, the one thing that a
reporter must remember is that an interview story is at best rather dry
and everything that he can do to increase the interest will improve the
interview. But all of this must be done with absolute fairness to the
speaker and great truthfulness in the quotation of his ideas and
opinions.

* * * * *

To come to the technical form of the interview story, we find that there
are very nearly as many possible beginnings as in the case of the report
of a speech. The interview story must begin with a lead that tells who
was interviewed, when, and where, what he said (in a quotation or an
indirect summary), and why he was interviewed. This is like the lead of
a speech report in every particular except in the timeliness--the
occasion for a speech is seldom mentioned in the lead, but a reporter
usually tells at once why he interviewed the man whose words he quotes.

=1. Speaker Beginning.=--The very purpose behind interviewing makes the
so-called speaker beginning most common. It is almost an invariable rule
that the report of an interview must begin with the man's name unless
what he says is of grea