hief wrote to an author asking for
permission to include his story in the proposed series, Bok immediately
hunted up the story and read it.

Later, when the house decided to start _Scribner's Magazine_, and Mr.
Burlingame was selected to be its editor, all the preliminary
correspondence was dictated to Bok through his employers, and he
received a first-hand education in the setting up of the machinery
necessary for the publication of a magazine. All this he eagerly
absorbed.

He was again fortunate in that his desk was placed in the advertising
department of the house; and here he found, as manager, an old-time
Brooklyn boy friend with whom he had gone to school, Frank N.
Doubleday, to-day the senior partner of Doubleday, Page and Company.
Bok had been attracted to advertising through his theatre programme and
_Brooklyn Magazine_ experience, and here was presented a chance to
learn the art at first hand and according to the best traditions. So,
whenever his stenographic work permitted, he assisted Mr. Doubleday in
preparing and placing the advertisements of the books of the house.

Mr. Doubleday was just reviving the publication of a house-organ called
_The Book Buyer_, and, given a chance to help in this, Bok felt he was
getting back into the periodical field, especially since, under Mr.
Doubleday's guidance, the little monthly soon developed into a literary
magazine of very respectable size and generally bookish contents.

The house also issued another periodical, _The Presbyterian Review_, a
quarterly under the editorship of a board of professors connected with
the Princeton and Union Theological Seminaries. This ponderous-looking
magazine was not composed of what one might, call "light reading," and
as the price of a single copy was eighty cents, and the advertisements
it could reasonably expect were necessarily limited in number, the
periodical was rather difficult to move. Thus the whole situation at
the Scribners' was adapted to give Edward an all-round training in the
publishing business. It was an exceptional opportunity.

He worked early and late. An increase in his salary soon told him that
he was satisfying his employers, and then, when the new _Scribner's
Magazine_ appeared, and a little later Mr. Doubleday was delegated to
take charge of the business end of it, Bok himself was placed in charge
of the advertising department, with the publishing details of the two
periodicals on his hands.

He s