opportunity of
playing.
The house had certain unique and attractive qualities. It had been
charmingly decorated by Louis C. Tiffany, and one of its principal
features was a double stage, which enabled the scenery for one act to be
set while another was being played before the audience. Thus long waits
were avoided.
The name of Frohman was associated with this theater from the very
start, because its first manager was Daniel Frohman. It opened in
February, 1880, with Steele Mackaye's play "Hazel Kirke," which was an
instantaneous success. The little theater, with its novel stage,
intimate atmosphere, admirable company, and a policy that was definite
and original, became one of the most popular in America. "Hazel Kirke"
ran four hundred and eighty-six nights in New York City without
interruption, which was a record run up to that time. In the original
cast were Effie Ellsler, Eben Plympton, Mr. and Mrs. Whiffen, and
Charles W. Couldock.
* * *
The Madison Square Theater was also an important factor in New York
dramatic life and began to rival the prestige of the Wallack, Palmer,
and Daly institutions. Its fame, due to the record-breaking "Hazel
Kirke" success, became nation-wide.
Now began an activity under its auspices that established a whole new
era in the conduct of the theater. It was the dawn of a "big business"
development that sent the Madison Square successes throughout the
country, and Charles Frohman was one of its sponsors.
Gustave Frohman had been engaged as director of the traveling companies.
He engaged Charles as an associate. The work of the Frohmans was
carefully mapped out. It was Daniel's business to select the casts,
organize and rehearse the companies in New York; Gustave took general
charge of the road equipment; while Charles arranged and booked the road
tours.
It was after the phenomenal first season's run of "Hazel Kirke" that
Charles Frohman hung up his hat in the little "back office" of the
Madison Square Theater to begin the work that was to project his name
and his talents prominently for the first time. New York sizzled through
the hottest summer it had ever known; Garfield lay dying, and the whole
country was in a state of unrest. Charles sweltered in his little
cubbyhole, but he was enthusiastic and optimistic about his new job.
Gustave and Charles had complete charge of all the traveling companies
that developed out of the series of "runs" at the theater. They
inaugurat
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