FREE BOOKS

Author's List




PREV.   NEXT  
|<   75   76   77   78   79   80   81   82   83   84   85   86   87   88   89   90   91   92   93   94   95   96   97   98   99  
100   101   102   103   104   105   106   107   108   109   110   111   112   113   114   115   116   117   118   119   120   121   122   123   124   >>   >|  
iffered about the conduct of the tour that was to follow, and M. B. Leavitt assumed the management. While at 1215 Broadway Charles Frohman established another of his many innovations by getting out what was probably the first stylographic press sheet. This sheet, which contained news of the various attractions that Frohman booked, was sent to the leading newspapers throughout the country and was the forerunner of the avalanche of press matter that to-day is hurled at dramatic editors everywhere. * * * The booking business had now grown so extensively that the office force was increased. First came Julius Cahn, who assisted Randall with the booking. Al Hayman took a desk in Frohman's office, which, because of Hayman's extensive California enterprises, had a virtual monopoly on all Western booking. Now developed a curious episode. Charles, with his devotion to big names, used the words "Daly's Theater Building" on his letter-heads. This so infuriated Daly that he sent a peremptory message to the landlord insisting that Frohman vacate the building. Frohman and Randall thereupon moved their offices up the block to 1267 Broadway. Charles Frohman made every possible capitalization of this change. Among other things he issued a broadside, announcing the removal to new offices, and making the following characteristic statement: _Our agency, we are pleased to state, has been an established success from the very start. We now represent every important theater in the United States and Canada, as an inspection of our list will show, and we will always keep up the high standard of attractions that have been booked through this office, and we want the business of no others. Mr. E. E. Rice, the well-known manager and author, will have adjoining offices with us, and his attractions will be booked through our offices. We transact a general theatrical business (excepting that pertaining to a dramatic or actor's agency), and are in competition with no other exchange, booking agency, or dramatic concern. Neither do we have any desk-room to let, reserving all the space of our office for our own use._ Attached to this announcement was a list of theaters that he represented, which was a foot long. He was also representing Archibald Clavering Gunter, who had followed up "A Wall Street Bandit" with "Prince Karl," and Robert Buchanan, author of "Lady Clare" and "Alon
PREV.   NEXT  
|<   75   76   77   78   79   80   81   82   83   84   85   86   87   88   89   90   91   92   93   94   95   96   97   98   99  
100   101   102   103   104   105   106   107   108   109   110   111   112   113   114   115   116   117   118   119   120   121   122   123   124   >>   >|  



Top keywords:
Frohman
 

offices

 

booking

 
office
 

booked

 

dramatic

 

business

 

attractions

 
agency
 
Charles

Randall

 

Broadway

 

author

 

Hayman

 

established

 

standard

 

characteristic

 

statement

 

important

 
theater

represent
 

success

 
United
 

States

 

pleased

 

Canada

 

inspection

 
excepting
 
representing
 

Archibald


Clavering
 

Gunter

 

announcement

 

theaters

 

represented

 

Buchanan

 

Robert

 

Street

 

Bandit

 

Prince


Attached

 

theatrical

 

general

 
making
 

pertaining

 

transact

 

manager

 

adjoining

 

competition

 

exchange