The Project Gutenberg EBook of The Scrap Book, Volume 1, No. 1, by Various

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Title: The Scrap Book, Volume 1, No. 1
March 1906

Author: Various

Release Date: April 26, 2010 [EBook #32147]

Language: English

Character set encoding: ASCII

*** START OF THIS PROJECT GUTENBERG EBOOK THE SCRAP BOOK, VOLUME 1, NO. 1 ***

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THE SCRAP BOOK.

Vol. I. MARCH, 1906. No. 1.

Something New in Magazine Making.

THE SCRAP BOOK will be the most elastic thing that ever happened, in the
way of a magazine--elastic enough to carry anything from a tin whistle to
a battle-ship. This elasticity is just what we should have in
magazine-making, but it is precisely what we do not have and cannot have
in the conventional magazine, such, for example, as _The Century_,
_Harper's_, MUNSEY'S, and _McClure's_.

A certain standard has grown up for these magazines that gives the editor
comparatively little latitude. Custom has decreed that they shall carry
nothing but original matter, and that it shall be dignified and
tremendously magaziny--so magaziny, in fact, that often it is as juiceless
as a dried lemon.

To republish, in successive issues of a magazine of this type, a
considerable proportion of the gems of the past, or the best things
printed in current publications, or to swing away recklessly from
convention in the illustrations and make-up, would be to switch the
magazine out of its class and into some other which the public would not
accept as standard.

In THE SCRAP BOOK we shall be bounded by no such restrictions, no
restrictions of any kind that come within the scope of good journalism.
With our average of two hundred pages of reading matter, we shall carry
the biggest cargo of real, human-interest reading matter that has ever
been carried by any magazine in the wide world.

In size alone it will be from forty to eighty pages larger than the
standard magazines, and by reason of the fact that its space is not taken
up by illustrations, and that we use a smaller, though perfectly distinct
type, the