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than to the mass, is plural, as _The crowd was orderly_, but, _The crowd threw up their hats_. In using collective nouns beware of mixing the number. Do not write, _The audience was in their seats_, but _The audience was seated_, or _The audience were in their seats_. PREFER _Station to depot_ _House or home to residence_ _Woman to lady_ _Man to gentleman_ _Telephone to phone_ _Automobile to auto_ _Motor car to motor_ _Bridegroom to groom_ _Rest to balance_ THE JOURNALIST'S CREED _By WALTER WILLIAMS_ I believe in the profession of journalism. I believe that the public journal is a public trust; that all connected with it are, to the full measure of their responsibility, trustees for the public; that acceptance of lesser service than the public service is betrayal of this trust. I believe that clear thinking and clear statement, accuracy and fairness are fundamental to good journalism. I believe that a journalist should write only what he holds in his heart to be true. I believe that suppression of the news for any consideration other than the welfare of society is indefensible. I believe that no one should write as a journalist what he would not say as a gentleman; that bribery by one's own pocketbook is as much to be avoided as bribery by the pocketbook of another; that individual responsibility may not be escaped by pleading another's instruction or another's dividends. I believe that advertising, news and editorial columns should alike serve the best interests of the readers; that a single standard of helpful truth and clearness should prevail for all; that the supreme test of good journalism is the measure of its public service. I believe that the journalism which succeeds best--and best deserves success--fears God and honors man; is stoutly independent, unmoved by pride of opinion or greed of power; constructive, tolerant, but never careless; self controlled, patient; always respectful of its readers, but always unafraid; is quickly indignant at injustice; is unswayed by the appeal of privilege or the clamor of the mob; seeks to give every man a chance and, as far as law and honest wages and recognition of human brotherhood can make it so, an equal chance; is profoundly patriotic, while sincerely promoting international good will and cementing world comradeship; is a journalism of humanity, of and for today's world. NOTES PRONOUN
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