The Project Gutenberg EBook of Certain Success, by Norval A. Hawkins

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Title: Certain Success

Author: Norval A. Hawkins

Release Date: January 4, 2005 [EBook #14589]

Language: English

Character set encoding: ASCII

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[Illustration]

CERTAIN SUCCESS

_by_

Norval A. Hawkins

_Author of "The Selling Process"_

THIRD EDITION

1920
DETROIT, MICHIGAN

Contents

CHAPTER PAGE

TO BEGIN WITH . . . . . . . . . . . . . . 9
HOW TO STUDY. . . . . . . . . . . . . . . 24
I. THE UNIVERSAL NEED FOR SALES KNOWLEDGE. . 29
II. THE MAN-STUFF YOU HAVE FOR SALE . . . . . 63
III. SKILL IN SELLING YOUR BEST SELF . . . . . 108
IV. PREPARING TO MAKE YOUR SUCCESS CERTAIN. . 137
V. YOUR PROSPECTS. . . . . . . . . . . . . . 156
VI. GAINING YOUR CHANCE . . . . . . . . . . . 179
VII. KNOWLEDGE OF OTHER MEN. . . . . . . . . . 209
VIII. THE KNOCK AT THE DOOR OF OPPORTUNITY
AND THE INVITATION TO COME IN . . . . . 239
IX. GETTING YOURSELF WANTED . . . . . . . . . 270
X. OBSTACLES IN YOUR WAY . . . . . . . . . . 298
XI. THE GOAL OF SUCCESS . . . . . . . . . . . 332
XII. THE CELEBRATION STAGE . . . . . . . . . . 368

_To Begin With--_

[Sidenote: Salesmanship Essential to Assure Success]

There are particular characteristics one can have, and particular things
one can do, that will make _failure_ in life _certain_.

Why, then, should not the possession of particular opposite
characteristics, and the doing of particular opposite things, result as
_certainly_ in _success_, which is the antithesis of failure?

That is a logical, common-sense question. The purpose of this book and
its companion volume, "The Selling Process," is to answer it
convincingly for you.

Success _can_ be made certain; not, however, by the mere _possession_ of
particular characteristics, nor by just _doing_ particular things.

_Your_ success in life can be _assured_; but only if you supplement your
qualifications and make e