ng Bulletin_ appeared on October 8,
1855. Like all papers of that day and like many of the English papers
now, its first page was completely covered with small advertisements. A
thin driblet of local items occupied a column on the third and fourth
pages, and a single column of editorials ran down the second. As a
newspaper it seemed beneath contempt, but the editorials made men sit up
and take notice. King started with an attack on Palmer, Cook, and
Company's methods. He said nothing whatever about the robberies. He
dealt exclusively with the excessive rentals for postal boxes charged
the public by Palmer, Cook, and Company. That seemed a comparatively
small and harmless matter, but King made it interesting by mentioning
exact names, recording specific instances, avoiding any generalities,
and stating plainly that this was merely a beginning in the exposure of
methods. Jones of Palmer, Cook, and Company--that same Jones who had
been arrested with Cohen--immediately visited King in his office with
the object of either intimidating or bribing him as the circumstances
seemed to advise. He bragged of horsewhips and duels, but returned
rather noncommittal. The next evening the _Bulletin_ reported Jones's
visit simply as an item of news, faithfully, sarcastically, and in a
pompous vein. There followed no comment whatever. The next number, now
eagerly purchased by every one, was more interesting because of its
hints of future disclosures rather than because of its actual
information. One of the alleged scoundrels was mentioned by name, and
then the subject was dropped. The attention of the City Marshal was
curtly called to disorderly houses and the statutes concerning them, and
it was added "for his information" that at a certain address, which was
given, a structure was then actually being built for improper purposes.
Then, without transition, followed a list of official bonds and sureties
for which Palmer, Cook, and Company were giving vouchers, amounting to
over two millions. There were no comments on this list, but the
inference was obvious that the firm had the whip-hand over many public
officials.

The position of the new paper was soon formally established. It
possessed a large subscription list; it was eagerly bought on its
appearance in the street; and its advertising was increasing. King again
turned his attention to Palmer, Cook, and Company. Each day he explored
succinctly, clearly, without rhetoric, some single br