FREE BOOKS

Author's List




PREV.   NEXT  
|<   6   7   8   9   10   11   12   13   14   15   16   17   >>  
ccessful that an effort will be made to establish them as a regular feature, and it is hoped that at least one competition a month can be looked for in future. +Wanted+ Draughtsmen's Addresses. We intend issuing, the coming year, a number of interestingly illustrated announcements of new architectural publications and importations. We want to send these to every architectural student and draughtsman in the United States and Canada. If you are not on our subscription list, send us your _residence_ address for our circular mailing list. Address a postal card as below, putting simply your address on the back. If you are in an office, have the other fellows put their residence addresses on the same card. We prefer to address mail matter to your residence, as there is less danger of miscarriage. Do not get the idea that by sending your address you are ordering something you will be asked to pay for. All the expense, except the postal card, is on our side. If we can't get out announcements interesting enough to attract your attention and occasionally secure an order, it will be our loss. Address:-- Bates & Guild, 6 Beacon Street, Boston, Mass. _For Circular List._ [Illustration: XCVII. Old Manor House, Lythe Hill, England.] +Brochure Series Competition No. 3.+ The designs submitted in the competition closing December 20 for the advertising page of the Boynton Furnace Co. proved of even greater merit as a whole than those submitted in the first competition, and it has been difficult to decide which has the best claim to the prize; but the judges have finally decided to award the first place to Mr. William L. Welton, of Lynn, Mass., and his design is given on advertising page xiii of this number. Of the reasons for this award some will be evident at a glance. The effect of the page as a whole is striking and unique. To be sure, there is a certain suggestiveness of Mr. Binner's familiar advertisements for the Pabst Brewing Co., but the similarity goes no further than the selection of Egyptian motives and the simple, flat, silhouette-like treatment. Mr. Welton has merely gone to the same source of inspiration, and his design is just as good in its way as Mr. Binner's. The idea of connecting the character of the ornament with the advertisement is carried out in both cases. The Pabst advertisements all state that the history of brewing begins with Egypt, while Mr. Welton has very cleverly used t
PREV.   NEXT  
|<   6   7   8   9   10   11   12   13   14   15   16   17   >>  



Top keywords:
address
 
residence
 
competition
 

Welton

 

advertisements

 
design
 
Binner
 

postal

 

Address

 

submitted


architectural

 
number
 

advertising

 

announcements

 
Furnace
 

decided

 

proved

 

Boynton

 

December

 

closing


finally

 

reasons

 

difficult

 

greater

 

William

 
judges
 
decide
 

character

 
connecting
 

ornament


advertisement

 

carried

 

source

 

inspiration

 

cleverly

 
begins
 

history

 

brewing

 

suggestiveness

 

familiar


unique

 

evident

 
glance
 

effect

 

striking

 
Brewing
 
similarity
 

silhouette

 

treatment

 
simple