FREE BOOKS

Author's List




PREV.   NEXT  
|<   781   782   783   784   785   786   787   788   789   790   791   792   793   794   795   796   797   798   799   800   801   802   803   804   805  
806   807   808   809   810   811   812   813   814   815   816   817   818   819   820   821   822   823   824   825   826   827   828   829   830   >>   >|  
reading-table by his bed well stocked with a variety of the products and invited various callers to try a complimentary sample lot. It was really an excellent and harmless diet, and both the company and its patients would seem to have prospered--perhaps are prospering still. There was another business opportunity came along just at this time. S. S. McClure was in England with a proposition for starting a new magazine whose complexion was to be peculiarly American, with Mark Twain as its editor. The magazine was to be called 'The Universal', and by the proposition Clemens was to receive a tenth interest in it for his first year's work, and an added twentieth interest for each of the two succeeding years, with a guarantee that his shares should not earn him less than five thousand dollars the first year, with a proportionate increase as his holdings grew. The scheme appealed to Clemens, it being understood in the beginning that he was to give very little time to the work, with the privilege of doing it at his home, wherever that might happen to be. He wrote of the matter to Mr. Rogers, explaining in detail, and Rogers replied, approving the plan. Mr. Rogers said he knew that he [Rogers] would have to do most of the work in editing the magazine, and further added: One thing I shall insist upon, however, if I have anything to do with the matter, and it is this: that when you have made up your mind on the subject you will stick to it. I have not found in your composition that element of stubbornness which is a constant source of embarrassment to me in all friendly and social ways, but which, when applied to certain lines of business, brings in the dollar and fifty-cent pieces. If you accept the position, of course that means that you have to come to this country. If you do, the yachting will be a success. There was considerable correspondence with McClure over the new periodical. In one letter Clemens set forth his general views of the matter quite clearly: Let us not deceive any one, nor allow any one to deceive himself, if it can be prevented. This is not to be comic magazine. It is to be simply a good, clean, wholesome collection of well-written & enticing literary products, like the other magazines of its class; not setting itself to please but one of man's moods, but all of them. It will not play but one kind of music, but all kinds. I should not
PREV.   NEXT  
|<   781   782   783   784   785   786   787   788   789   790   791   792   793   794   795   796   797   798   799   800   801   802   803   804   805  
806   807   808   809   810   811   812   813   814   815   816   817   818   819   820   821   822   823   824   825   826   827   828   829   830   >>   >|  



Top keywords:

magazine

 

Rogers

 

matter

 

Clemens

 

interest

 

business

 
proposition
 

deceive

 
McClure
 

products


brings

 
dollar
 
position
 
pieces
 

accept

 
embarrassment
 

subject

 
composition
 

element

 

social


applied
 

friendly

 

stubbornness

 

constant

 

source

 

enticing

 

literary

 

written

 
collection
 

simply


wholesome

 

magazines

 

setting

 

periodical

 

letter

 

correspondence

 

country

 

yachting

 
success
 
considerable

general
 

prevented

 
England
 
starting
 

prospering

 
opportunity
 

complexion

 

peculiarly

 

Universal

 
receive