a drab notebook. Cam walked to the aides' side and read: "Gossoons."

"I don't have to look, Cam," said Everett. "I have just issued the death
warrant for gossoons, if this vampire ever comes to power, and if he
ever finds out what they are."

"Down, boy," said Cam. "Father Sowles, this man and his group appear to
possess an instinct or faculty that could make the difference between
success and failure. Everett, belay the commentary and look sharp: This
is your chance at the large dinero."

"Curt!" Cam called the wall-com. On its screen appeared Curt Andrews,
bright young assistant account man, reflexively simulating activity at
his desk. "Bring in the Name-O-Scope, please."

* * * * *

Cam turned to explain to the waiting group: "This gadget coming up is
another of our recent triumphs in the application of the scientific
method to marketing. Just as a computer solves problems in a split
second that would take human mathematicians months, the Name-O-Scope
arrives at and presents all the bewildering array of possible cognomens
for a given thing in a matter of hours. The proliferating combinations
of possible name components are reeled off in a rapid fire for our
evaluation."

Curt came in with what appeared to be a portable rear-screen
presentation projector, with dials and an extra lead; which he attached
to the conference table.

"With this device," continued Cam, "Edgar Rice Burroughs would not have
to have spent weeks playing with nonsense syllables before styling his
hero 'Tarzan'." He guided Ev to a specially constructed chair at the
table, rolled up one sleeve, applied the clamp to his bicep. "The
machine provided evaluation of alternate names on the basis of
blood-pressure fluctuation. Till now, we've had to operate on the basis
of a cumulative group reaction, with the obvious disadvantages of all
group samples. With Everett & Associates, we may well have a
single-unit, perfectly representative sounding board."

"Roll 'em, Curt. Ev, if this works, you've made the consultant roster."

"I trust that involves geetus," replied Ev.

Curt dimmed the lights. On the screen, three heraldic cornets sang a
fanfare, followed by floating banners:

"POSSIBLE TITLES FOR THE SOWLES MOVEMENT"

This dissolved to an aerial view of the 20th Century war (mostly clips
of the Normandy landings). The camera picked out one brave, clean column
(new footage) and zoomed in on the device at its fo