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Mention is made in company correspondence of cracking twenty thousand bushels of nuts for one customer in southwest Missouri. The following details were supplied by the manager of the company. The machine has a capacity of from 75 to 100 pounds of kernels per hour. As they come from the machine they carry not more than 10% shells, and run from 28 to 30% full quarters. After being hand cleaned the net recovery of kernels represents from 10 to 11-1/2% of the weight of the whole nuts. Custom work is charged for at the rate of from 3 to 5c per pound for the kernels produced. The cost of the final hand cleaning and packaging is given as 2c per pound, which makes a total production cost of from 5 to 7c per pound. The operation of the machine may be briefly described as follows: The nuts are run through a revolving screen which separates and cleans them from all adhering husk and grades them into three sizes. They then pass through the cracker and thence, by conveyor belt, to the picker. This ingenious device holds the broken nuts with soft rubber rolls while a set of fingers literally pick the kernels from the shells. Careful sifting is the last step as the kernels leave the machine, after which they are hand-picked to remove any remaining pieces of shell. The owners advise that the machine has been built primarily for their own use, and has not yet been offered for sale. They would, however, consider building the machines for sale. While the subject assigned me did not include the marketing of kernels, I cannot refrain from stating that no commodity is in greater need of orderly, organized marketing. In the meantime I would urge the small producer to cultivate his own local market as far as possible and refuse to produce at unprofitable prices. Cracked black walnuts make an excellent supplementary feed for growing chicks and laying hens. I advertised in the Rural New Yorker, The American Magazine and Better Homes and Gardens. Mr. Hershey advised me I would go broke advertising but I wanted to see what would happen. The Rural New Yorker gave the best results. I got $1.25 for a 2-lb. package. The kernels were in clean, first-class condition. I noticed some were advertised as low as 95c for two pounds. Some people in answering my advertisement said they had bought others that were not in first-class condition. I had no complaints about mine. In Better Homes and Gardens I did not get enough orders to pay for my advert
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