FREE BOOKS

Author's List




PREV.   NEXT  
|<   98   99   100   101   102   103   104   105   106   107   108   109   110   111   112   113   114   115   116   117   118   119   120   121   122  
123   124   125   126   127   128   129   130   131   132   133   134   135   136   137   138   139   140   141   142   143   144   145   146   147   >>   >|  
the plate reproduce as accurately and as artistically as possible the original drawing or photograph. High lights are sometimes cut out entirely, or a fine engraver's tool may be "run" between the lines; while a "wood-engraved" finish is produced by cutting, in certain portions of the plate, lines similar to those used in wood engraving. In the price-cutting that has been going on as a result of the fierce competition that has existed among photo-engravers during the past few years, the artistic possibilities of the half-tone have been lost sight of to a certain extent. The product of the engravers is sold by the square inch, regardless of the fact that the cost of one plate may be double the cost of another plate of the same size, but from a different subject. A point also worth remembering is that until the plate reaches the finishers' hands, it has been more or less of a mechanical product; and that the plate is made an artistic creation by the skill, care, and brains of an intelligent class of men earning from $25 to $50 a week. Those expecting "the best" at "the lowest price" can easily guess about how much of this high-priced finishing they will get when the price paid barely covers the cost of the mechanical product. Then, engravers striving for high quality in the product pay from twenty-five to fifty per cent higher wages, as a rule, than the cheap, commercial shops. But the idea of square-inch price has so generally permeated the buying public, that the larger and better shops have been compelled, to a greater or less extent, to meet the prices of their less skilful competitors. They are enabled to do this and give their customers much greater value for their money, only through better business methods, more modern facilities, and by conducting the business on a very large scale. The screens used in making half-tones represent an enormous outlay in the large shops. A comparatively small screen costs in the neighborhood of $100. A screen 18 x 20, ruled 120 or 133 lines to the inch, costs about $500. Screens are made with different numbers of lines to the inch, from 65, for coarse, newspaper work, up to 400. The screens in general use are 65, 85, 100, 110, 120, 133, 150, 166, 175, and 200; but intermediate sizes are also used, such as 125 and 140. A screen containing 200 lines to the inch is about the finest ever used for ordinary printing purposes, though a few screens with 250, 300, and 400 lines to the
PREV.   NEXT  
|<   98   99   100   101   102   103   104   105   106   107   108   109   110   111   112   113   114   115   116   117   118   119   120   121   122  
123   124   125   126   127   128   129   130   131   132   133   134   135   136   137   138   139   140   141   142   143   144   145   146   147   >>   >|  



Top keywords:

product

 

screens

 

engravers

 
screen
 
extent
 

square

 

artistic

 

greater

 
business
 

mechanical


cutting
 

prices

 

purposes

 

skilful

 

compelled

 

competitors

 

enabled

 

printing

 
customers
 

larger


public

 

higher

 

commercial

 

permeated

 

buying

 

generally

 

coarse

 

outlay

 

comparatively

 

neighborhood


intermediate

 

Screens

 
numbers
 

enormous

 

represent

 

modern

 

facilities

 
conducting
 
methods
 

ordinary


making

 
finest
 

general

 

newspaper

 
result
 
fierce
 

competition

 

existed

 

portions

 

similar