erview.
"Bennett came to me," he said, "as I was standing at the case setting
type, and putting his hand in his pocket pulled out a handful of money.
There was some gold among it, more silver, and I think one fifty-dollar
bill. He said he had between two and three hundred dollars, and wanted
me to go in with him and set up a daily paper, the printing to be done
in our office, and he to be the editor.
"I told him he hadn't money enough. He went away, and soon after got
other printers to do the work and the 'Herald' appeared."
This was about six years before the "Tribune" was started. Mr. Greeley
was right in saying that his future rival in journalism had not money
enough. The little "Herald" was lively, smart, audacious, and funny; it
pleased a great many people and made a considerable stir; but the price
was too low, and the range of journalism then was very narrow. It is
highly probable that the editor would have been baffled after all, but
for one of those lucky accidents which sometimes happen to men who are
bound to succeed.
There was a young man then in the city named Brandreth, who had brought
a pill over with him from England, and was looking about in New York for
some cheap, effective way of advertising his pill. He visited Bennett in
his cellar and made an arrangement to pay him a certain sum every week
for a certain space in the columns of the "Herald." It was the very
thing he wanted, a little _certainty_ to help him over that awful day of
judgment which comes every week to struggling enterprises,--Saturday
night!
Still, the true cause of the final success of the paper was the
indomitable character of its founder, his audacity, his persistence, his
power of continuous labor, and the inexhaustible vivacity of his mind.
After a year of vicissitude and doubt, he doubled the price of his
paper, and from that time his prosperity was uninterrupted. He turned
everything to account. Six times he was assaulted by persons whom he had
satirized in his newspaper, and every time he made it tell upon his
circulation. On one occasion, for example, after relating how his head
had been cut open by one of his former employers, he added:--
"The fellow no doubt wanted to let out the never failing supply of
good-humor and wit which has created such a reputation for the 'Herald.'...
He has not injured the skull. My ideas in a few days will flow as
freshly as ever, and he will find it so to his cost."
In this humble,
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