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he was the logical candidate; but the president of the company refused to promote him until he had had a chance to demonstrate his ability to meet the social requirements of his position. He conceded Parsons' brilliance, his energy, and everything but his capacity to become genuinely interested in the people who were both above and beneath him in the organization. Inquiry revealed that he was making the best of a situation in which neither he nor his wife had realized the importance of social activity. Bear in mind that we do not mean a playboy temperament or a mercenary attitude, but rather a genuineness in human contacts. When the problem was laid before them, a program was laid out for them to follow. Parsons and his wife called on everyone they felt should not be neglected, later inviting to their own home those who seemed in a position to help them. During these second visits, the conversation was turned to what might be done by "people like ourselves" to prevent getting into a rut. Dozens of helpful activities were recommended, and they made it a business to explore the most valuable, so that they could tell others about forthcoming meetings of discussion groups, plays, lectures, and the like. Within six months, they had entirely overcome the president's objection, and a year later Parsons was promoted to the other position at a $2000 increase in salary. Two facts will occur immediately to anyone who is an intelligent observer of such things: first, Parsons and his wife had a better time after the change than before; and second, business expects people to discover these things for themselves. This couple were more than usually fortunate to be led by the hand up to this new experience. Business gave Parsons his chance when it permitted him to demonstrate his ability. Quick jumps in business are not made available to people upon the basis of their belief that they can qualify. Business would be guilty of rash speculation with its funds if positions were given to any except those who had demonstrated their qualifications in advance. Business has no time for or patience with those who do not recognize the importance of these things. We have no license to give responsibility to those who say: "I didn't know that this was important. Give me a trial, and I will do my best to learn quickly." The answer to that is: "We have another man who has been qualifying for many years. He saw the place of these things in busines
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