sted in the matter of book publication. The
Jumping Frog book was popular, and in England had been issued by
Routledge; but the royalty returns were modest enough and slow in
arrival. His desire was for prompter results. His interest in book
publication had never been an eager one, and related mainly to the
advertising it would furnish, which he did not now need; or to the money
return, in which he had no great faith. Yet at this very moment a letter
for him was lying in the Tribune office in New York which would bring the
book idea into first prominence and spell the beginning of his fortune.
Among those who had read and found delight in the Tribune letters was
Elisha Bliss, Jr., of the American Publishing Company, of Hartford. Bliss
was a shrewd and energetic man, with a keen appreciation for humor and
the American fondness for that literary quality. He had recently
undertaken the management of a Hartford concern, and had somewhat alarmed
its conservative directorate by publishing books that furnished
entertainment to the reader as well as moral instruction. Only his
success in paying dividends justified this heresy and averted his
downfall. Two days after the arrival of the Quaker City Bliss wrote the
letter above mentioned. It ran as follows:
OFFICE OF THE AMERICAN PUBLISHING CO.
HARTFORD, CONN., November 21, 1867.
SAMUEL L. CLEMENS, ESQ., Tribune Office, New York.
DEAR SIR,--We take the liberty to address you this, in place of a letter
which we had recently written and were about to forward to you, not
knowing your arrival home was expected so soon. We are desirous of
obtaining from you a work of some kind, perhaps compiled from your
letters from the past, etc., with such interesting additions as may be
proper. We are the publishers of A. D. Richardson's works, and flatter
ourselves that we can give an author a favorable term and do as full
justice to his productions as any other house in the country. We are
perhaps the oldest subscription house in the country, and have never
failed to give a book an immense circulation. We sold about 100,000
copies of Richardson's F. D. and E. ('Field, Dungeon and Escape'), and
are now printing 41,000 of 'Beyond the Mississippi', and large orders
ahead. If you have any thought of writing a book, or could be induced to
do so, we should be pleased to see you, and will do so. Will you do us
the favor of reply at once, at your earliest conven
|