f_, if her infant should perish without a necklace.

I cannot but remark to the celebrated author who gave, in his
notifications of the camel and dromedary, so many specimens of the
genuine sublime, that there is now arrived another subject yet more
worthy of his pen. _A famous Mohawk Indian warrior, who took_ Dieskaw
_the French general prisoner, dressed in the same manner with the native
Indians when they go to war, with his face and body painted, with his
scalping-knife, tom-axe, and all other implements of war! a sight worthy
the curiosity of every true Briton!_ This is a very powerful
description; but a critick of great refinement would say, that it
conveys rather _horrour_ than _terrour_. An Indian, dressed as he goes
to war, may bring company together; but if he carries the scalping-knife
and tom-axe, there are many true Britons that will never be persuaded to
see him but through a grate.

It has been remarked by the severer judges, that the salutary sorrow of
tragick scenes is too soon effaced by the merriment of the epilogue; the
same inconvenience arises from the improper disposition of
advertisements. The noblest objects may be so associated as to be made
ridiculous. The camel and dromedary themselves might have lost much of
their dignity between _the true flower of mustard_ and the _original
Daffy's elixir_; and I could not but feel some indignation when I found
this illustrious Indian warrior immediately succeeded by _a fresh parcel
of Dublin butter_.

The trade of advertising is now so near to perfection, that it is not
easy to propose any improvement. But as every art ought to be exercised
in due subordination to the publick good, I cannot but propose it as a
moral question to these masters of the publick ear, Whether they do not
sometimes play too wantonly with our passions, as when the registrar of
lottery-tickets invites us to his shop by an account of the prize which
he sold last year; and whether the advertising controvertists do not
indulge asperity of language without any adequate provocation; as in the
dispute about _straps for razors_, now happily subsided, and in the
altercation which at present subsists concerning _eau de luce_?

In an advertisement it is allowed to every man to speak well of himself,
but I know not why he should assume the privilege of censuring his
neighbour. He may proclaim his own virtue or skill, but ought not to
exclude others from the same pretensions.

Every man th