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It's trash." "There's no law against selling quack medicine that I know of," said my aunt. She thought for a minute and became unusually grave. "It's our only chance, George," she said. "If it doesn't go..." There came the slamming of a door, and a loud bellowing from the next apartment through the folding doors. "Here-er Shee Rulk lies Poo Tom Bo--oling." "Silly old Concertina! Hark at him, George!" She raised her voice. "Don't sing that, you old Walrus, you! Sing 'I'm afloat!'" One leaf of the folding doors opened and my uncle appeared. "Hullo, George! Come along at last? Gossome tea-cake, Susan?" "Thought it over George?" he said abruptly. "Yes," said I. "Coming in?" I paused for a last moment and nodded yes. "Ah!" he cried. "Why couldn't you say that a week ago?" "I've had false ideas about the world," I said. "Oh! they don't matter now! Yes, I'll come, I'll take my chance with you, I won't hesitate again." And I didn't. I stuck to that resolution for seven long years. CHAPTER THE THIRD HOW WE MADE TONO-BUNGAY HUM I So I made my peace with my uncle, and we set out upon this bright enterprise of selling slightly injurious rubbish at one-and-three-halfpence and two-and-nine a bottle, including the Government stamp. We made Tono-Bungay hum! It brought us wealth, influence, respect, the confidence of endless people. All that my uncle promised me proved truth and understatement; Tono-Bungay carried me to freedoms and powers that no life of scientific research, no passionate service of humanity could ever have given me.... It was my uncle's genius that did it. No doubt he needed me,--I was, I will admit, his indispensable right hand; but his was the brain to conceive. He wrote every advertisement; some of them even he sketched. You must remember that his were the days before the Time took to enterprise and the vociferous hawking of that antiquated Encyclopedia. That alluring, button-holing, let-me -just-tell-you-quite-soberly-something-you-ought-to-know style of newspaper advertisement, with every now and then a convulsive jump of some attractive phrase into capitals, was then almost a novelty. "Many people who are MODERATELY well think they are QUITE well," was one of his early efforts. The jerks in capitals were, "DO NOT NEED DRUGS OR MEDICINE," and "SIMPLY A PROPER REGIMEN TO GET YOU IN TONE." One was warned against the chemist or druggist who pushed "much-advertised nostrums
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