in general takes the direction of and is identified
with what is truest in the Christian religion, what is sanest and most
clear visioned in present-day thinking. The typical books just here are
Trine's "In Tune with the Infinite" and a similar literature.
_Its Gospel of Getting On_
Another application of New Thought is in the direction of personal
efficiency. There is a considerable literature in this region. It does
not specifically call itself New Thought but it is saturated with the
New Thought fundamentals and has distinctly the New Thought outlook.
Marden is the most popular and prolific writer in this connection and
the titles of his books are suggestive--"Keeping Fit," "Selling Things,"
"The Victorious Attitude," "Training for Efficiency," "Getting On,"
"Self-Investment," "Be Good to Yourself," "He Can Who Thinks He Can,"
"Character," "Opportunity," "An Iron Will." Something like this has, of
course, been done before but the modern efficiency literature moves
along a wider front than earlier books and makes a fuller use of the new
psychology. All this literature dwells strongly upon the driving power
of a self-assertive personality strongly controlled by will, single
visioned and master of its own powers. It suggests lines of approach by
which other people's wills can be overcome, their interest aroused or
their cooeperation secured.
Quotation is almost impossible--there is such an abundance of material
and much of it is commonplace. It takes a deal of padding to make
shelves of books out of the familiar and generally accepted truisms
which are the "Sermon on the Mount" and the "Beatitudes" of this gospel
of personal efficiency. Keep fit, keep at it, assert yourself, never
admit the possibility of failure, study your own strength and weakness
and the strength and weakness of your competitor and success is yours.
Look persistently on the bright side of every situation, refuse to dwell
on the dark side, recognize no realities but harmony, health, beauty and
success.
It is only just to say that success is generously defined and the
disciples of this New Thought are asked also to live in the finer
senses--the recognition of beauty and friendship and goodness, that
is--but on the whole the ideal character so defined is a buoyant
optimist who sells his goods, succeeds in his plans and has his own way
with the world. It is the apotheosis of what James called "The Religion
of Healthy-Mindedness"; it all fits
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