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The Project Gutenberg EBook of The business career in its public relations, by Albert Shaw This eBook is for the use of anyone anywhere at no cost and with almost no restrictions whatsoever. You may copy it, give it away or re-use it under the terms of the Project Gutenberg License included with this eBook or online at www.gutenberg.net Title: The business career in its public relations Author: Albert Shaw Release Date: August 9, 2009 [EBook #29641] Language: English Character set encoding: ASCII *** START OF THIS PROJECT GUTENBERG EBOOK BUSINESS CAREER--PUBLIC RELATIONS *** Produced by The Online Distributed Proofreading Team at http://www.pgdp.net (This file was produced from images generously made available by The Internet Archive/Canadian Libraries) THE BUSINESS CAREER Barbara Weinstock Lectures on the Morals of Trade. This series will contain essays by representative scholars and men of affairs dealing with the various phases of the moral law in its bearing on business life under the new economic order, first delivered at the University of California on the Weinstock foundation. The first volume to appear in this series is: THE BUSINESS CAREER. By Albert Shaw, Ph.D. Paul Elder and Company San Francisco THE BUSINESS CAREER IN ITS PUBLIC RELATIONS BY ALBERT SHAW, PH.D. EDITOR OF THE AMERICAN REVIEW OF REVIEWS It is the positive and aggressive attitude toward life, the ethics of action, rather than the ethics of negation, that must control the modern business world, and that may make our modern business man the most potent factor for good in this, his own, industrial period. PAUL ELDER AND COMPANY PUBLISHERS, SAN FRANCISCO Copyright, 1904 by PAUL ELDER AND COMPANY San Francisco The Tomoye Press The cultivation of public spirit, in the broad sense, and the determination to be an all-round good and efficient citizen and member of the community, will often help a man amazingly to discern the opportunities for usefulness that lie in the direct line of his business life. THE FOUNDER'S PREFACE Despite all that can still be said against trade practices, against the business lies that are told, the false weights and measures that are used, the trade frauds to which the public is subjected, we are nearer a high commercial standard than ever before in the world's history. Man's confidence in man is gre
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