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eekly paper have a wide circulation among rural people and furnish a source of penetrating and persistent social influence all the more significant because the readers are little conscious of what they receive from their reading. Into the most remote places the paper goes and is received with avidity. The appeal is to human interest and is based upon the entire hierarchy of instincts. No agency more successfully socializes. It affords a mental connection with distant places that is a good antidote for the physical loneliness in the country, which many living there experience. It prevents the stagnation that comes from concentration upon the interests of the day and neighborhood, for it draws the attention of the reader out into the world of business and affairs. It keeps country people from a too great class character by charging the rural mind with the effects of modern civilization and of necessity brings rural and urban people into a more sympathetic relation. If it invites some to the city--as it certainly does--it also makes the country a more satisfying and safer environment for those who remain. Fortunately the papers are themselves sensitive to modern thought and therefore attempt propaganda of a constructive social character. If the appeal to human interests causes these educational efforts to err respecting scientific accuracy, it is nevertheless true that in spite of this fault the articles have a beneficent effect in protecting the country from the excessive conservatism that isolation tends to bring. The newspaper is the great gregarious meeting place of the minds of men and therefore it serves to develop mental association in a most intense manner. The weekly paper also serves a large constituency in the country and on the whole probably socializes in a more profound degree than the daily. The weekly permits the rural reader to associate with the leaders of popular thought and builds up that enthusiastic conviction which leadership always obtains. The leaders of the country districts in this manner come into fellowship with the thinking of urban men of influence. The farm paper is not to be overlooked in a survey of the influence of the press upon country life. Its little value as a professional journal because of its unscientific character is in many instances a great handicap upon the progress of agriculture, but even when these papers fail in having real worth for the industry of farming they do extend p
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