forth hateful, impure, and unhappy thoughts,
and curses will rain down upon you and fear and unrest will wait upon
your pillow."
There is no one principle that is abused to-day in the business world
more than the law of suggestion. Everywhere in this country we see the
pathetic victims of those who make a business of overpowering and
controlling weaker minds. Thus is suggestion carried even to the point
of hypnotism as is illustrated by unscrupulous salesmen and promoters.
If a person steals the property of another he is imprisoned, but if he
hypnotizes his victim by projecting his own strong trained thought into
the innocent, untrained, unsuspecting victim's mind, overcomes his
objections, and induces him voluntarily to buy the thing he does not
want and can not afford to buy, perhaps impoverishing himself for years
so that he and his family suffer for the necessities of life, no law
can stop him. It would be better and should be considered less
criminal for a man to go into a home and steal articles of value than
to overpower the minds of the heads of poor families and hypnotize them
into signing contracts for what they have really no right and are not
able to buy.
Solicitors often command big salaries because of their wonderful
personal magnetism and great powers of persuasion. The time will come
when many of these "marvelous persuaders," with long heads cunningly
trained, traveling about the country, hypnotizing their subjects and
robbing them of their hard-earned money, will be regarded as criminals.
On the other hand, suggestion is used for practical good in business
life.
It is now a common practise in many concerns to put in the hands of
their employees inspiring books and to republish in pamphlet form
special articles from magazines and periodicals which are calculated to
stir the employees to new endeavor, to arouse them to greater action
and make them more ambitious to do bigger things. Schools of
salesmanship are using very extensively the psychology of business and
are giving all sorts of illustrations which will spur men to greater
efficiency.
The up-to-date merchant shows his knowledge of the power of suggestion
for customers by his fascinating show-windows and display of
merchandise.
The restaurant keeper knows the power of suggestion of delicious viands
upon the appetite, and we often see tempting dishes and articles of
food displayed in the window or in the restaurant where the eye
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